Case Study
Mobile App Development
Case Study
Mobile App Development
Country: Australia
Industry: Agriculture & Poultry Retail
A leading Australian retailer of premium poultry products, serving enthusiasts, breeders, and commercial operators nationwide, wanted to simplify how customers managed incubation and hatching cycles. To improve user experience and operational accuracy, the company partnered with Claritus Consulting to build a custom cross-platform mobile application that streamlined egg incubation management, automated alerts, and offered real-time performance insights.
The Client
Reduction
In manual record-keeping time.
Accuracy
In automated alerts and reminders.
The Challenge
The client sought to digitize a highly manual and time-sensitive process. They needed a solution that would:
Key challenges included
- Send smart alerts reminding users about critical incubation tasks like maintaining temperature and humidity.
- Simplify batch management through a centralized admin panel for tracking active hatches and incubation timelines.
- Ensure cross-platform compatibility across iOS and Android.
- Allow photo uploads before batch confirmations for better accuracy.
- Provide user-specific preferences, like custom species, hatch timelines, and incubator types.
- Maintain an intuitive UI adhering to both Android and iOS design standards.
Claritus employed a cross-platform mobile app development approach built on design simplicity and process intelligence:
1. Cross-Platform App (Flutter) – Developed a unified app for iOS and Android, ensuring consistent user experience.
2. Smart Notifications & Alerts – Automated reminders for temperature checks, water additions, and egg-turning schedules.
3. Customizable User Preferences – Allowed users to set species, hatch dates, incubator types, and daily reminders.
4. Intuitive Admin Dashboard– Enabled administrators to manage content, users, notifications, and analytics effortlessly.
5. Camera Integration – Added in-app photo uploads for batch verification and record-keeping.
The app was designed to be simple enough for backyard poultry keepers yet robust for small-scale commercial users.
Our Approach
The Solution
Claritus delivered a feature-rich digital solution that redefined poultry incubation management.
Technical Highlights:
- Frontend: Flutter, HTML, CSS, JavaScript for responsive UI design.
- Backend: PHP, REST APIs, MySQL for secure, high-performance data flow.
- Hosting: managing end-to-end recruitment.
- Automation: Real-time logic workflows triggering precise alerts and reminders.
- Testing: Continuous integration via Jenkins, automated testing through Selenium and Appium.
The Impact (With Metrics)
Claritus’s App Design & Development engagement delivered tangible, measurable impact:
2 Cross-Platform Apps
(iOS & Android) launched successfully.
60% Reduction
In manual record-keeping time.
100% Accuracy
In automated alerts and reminders.
35% Increase
In user engagement within the first three months.
45% Faster
Administrative operations through digital dashboards.
Key Takeaways
This project showcased how Claritus’s custom mobile app development expertise transforms niche industries through digital simplicity. By merging user-focused design, smart automation, and cloud-backed performance, Claritus helped Australia’s leading poultry retailer redefine efficiency, engagement, and innovation in modern poultry management.
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