Case Study
Digital Transformation
Case Study
Digital Transformation
Country: USA
Industry: Food Processing & Aquaculture
A global leader in premium seafood marketing, headquartered in the United States, operates through an extensive network of production facilities worldwide. Renowned for its sustainability and traceability practices, the company wanted to bring its “Trap to Plate” concept to life enabling customers to trace every product’s journey from ocean to table.
Claritus Consulting partnered with the enterprise to design and deliver a GPS and IoT-enabled digital transformation solution, ensuring transparency, sustainability, and trust across its global supply chain.
The Client
Faster Trace Validation
Compared to previous manual verification systems.
Higher Consumer
Engagement through QR-enabled traceability app.
The Challenge
The client needed to modernize its traceability framework and elevate consumer confidence through technology. Key challenges included:
Key challenges included
- Ensuring end-to-end visibility across a global seafood supply chain.
- Managing real-time data synchronization between vessels, plants, and retailers.
- Integrating GPS, IoT, and mobile technologies under a unified platform.
- Guaranteeing data integrity and global accessibility at scale.
Claritus designed a robust Digital Transformation framework combining modern mobility, IoT integration, and cloud scalability:
1. GPS-Driven Tracking System – Designed mobile tracking workflows to capture and map real-time catch data.
2. ‘Trap to Plate’ Implementation – Enabled end-users to verify the origin and quality of each product.
3. Cross-Platform Development – Built responsive web and mobile apps (iOS and Android) for universal accessibility.
4. Cloud-First Infrastructure – Deployed on AWS Cloud, integrated with Google Maps APIs and Amazon SNS for notifications.
This approach created a digitally verifiable, tamper-proof supply chain, reinforcing brand integrity globally.
Our Approach
The Solution
Claritus implemented a QR and GPS-based tracking system optimized for both mobile and web platforms.
Technical Highlights:
- Integrated IoT devices for vessel tracking, feeding data to a centralized AWS RDS database.
- Built APIs using PHP-Yii and MERN Stack for fast, scalable application performance.
- Achieved continuous integration with Jenkins, automated testing via Selenium and Appium.
- Leveraged Amazon SNS for push notifications and Google Maps APIs for live traceability.
- Followed a structured Waterfall methodology ensuring rigorous QA and phased deployment.
The Impact (With Metrics)
Claritus’s Blockchain solution transformed the client’s ecosystem into a global, secure, and transparent digital asset hub:
70% Faster trace validation
Compared to previous manual verification systems.
15+ Production hubs
Real-time data sync across 15+ production hubs in APAC and North America.
45% Strengthening global brand credibility
Improved supply chain transparency and compliance by 45%, strengthening global brand credibility.
30% Higher consumer engagement
Through QR-enabled traceability app.
Key Takeaways
This project proved how Digital Transformation Solutions can bring purpose-driven transparency to global industries. By blending IoT, GPS, and cloud technologies, Claritus helped one of the world’s leading seafood brands achieve real-time traceability, operational agility, and consumer trust redefining sustainability benchmarks in food commerce.
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Ready to transform
your business?
Talk to our experts today and accelerate your journey with
clarity, innovation, and technology.
